Do you need help with digital marketing?
The Digital Marketing Clinic (DMC) offers tailored support to small businesses seeking to strengthen their digital presence and marketing efforts. Whether you’re looking to establish an online presence or refine your current digital strategies, the DMC provides personalized, hands-on assistance and expert guidance to help you achieve your goals.
*Data is as of March 2021 – the start of the Digital Marketing Clinic
Our Purpose
The Digital Marketing Clinic provides no-cost assistance to Wisconsin small businesses in need of support with their digital marketing efforts. The Digital Marketing Clinic is led by a professional marketing consultant, and equipped with junior and senior-level student consultants that are trained and certified in SEO and analytics.
Digital Marketing Clinic student consultants provide high-impact solutions the proven results in the areas of website optimization, social media planning, digital asset creation, and more!
Digital Marketing Clinic can help YOU with:
- Strategic Recommendations: Includes overall assessment of buyer journey and plan development to increase purchases
- Search Engine Optimization: Includes keyword research, landing page optimization, and link building strategies
- Website Audit: Includes checking the performance of your website, and creation of a plan to address deficits
- Social Media Audit: Includes performance check, and suggestions for improving engagement, and posting schedule recommendations. We will provide ideas and best practices about optimizing your social profiles and content mix.
- Digital Asset Creation: Includes branded templates, professional photos, short form video
Beyond client work, the DMC provides workshops on digital marketing and related topics. View the DMC’s YouTube channel here.
Apply to work with the Digital Marketing Clinic
The Universities of Wisconsin’s Digital Marketing Clinic works in collaboration with the Office of Business and Entrepreneurship’s core programs, including the Wisconsin Small Business Development Center Network (SBDC), Food Finance Institute (FFI), and the Center for Technology Commercialization (CTC) who refer businesses in need of digital marketing services. Small businesses can apply directly to the Digital Marketing Clinic by completing an application.