Strategic Initiatives

Peggy Bakes: From Corporate Job Loss to Thriving Granola Business

Peggy Sonnenburg of Peggy Bakes smiling in a floral apron while holding a wooden spoon, alongside a package of Peggy Bakes granola surrounded by scattered granola and nuts on a white background.

Peggy Bakes founder Peggy Sonnenburg turned a career transition into a thriving granola business with support from OBE programs and Wisconsin’s entrepreneurial ecosystem.

Select Auto Parts & Sales: Building Milwaukee’s First Indoor Auto Recycler

Select Auto Parts owner in indoor auto recycling warehouse with vehicle parts.

Select Auto Parts & Sales is redefining auto recycling in Milwaukee with an indoor model, leveraging SSBCI support to grow visibility, access, and impact.

AyrFlo Innovation Labs: Building Capital Readiness Through Coordinated Technical Assistance (SSBCI)

Collage featuring Dr. Guelay Bilen-Rosas smiling, alongside AyrFlo branding and medical imagery

AyrFlo is on a mission to eliminate preventable respiratory complications in patients after surgery with measurably better respiratory monitors.

AyrFlo Innovation Labs: From Immigration Roots to Investor Readiness (CRP)

AyrFlo is on a mission to eliminate preventable respiratory complications in patients after surgery with measurably better respiratory monitors.

Charlie’s Bike Shop: Goodwill and Community

Manda and Charlie Morrison have grown their bike shop to include ski and snowboard services as well.

Advasaf: Contract manufacturing and sterilization

Advasaf manufacturing facility white room

Advasaf supports critical portions of a product lifecycle, including medical device sterilization, testing coordination, assembly, packaging, labeling, and distribution support.

Eden Restored Health Market & Lifestyle Center: High quality food and community resources

three shelves holding jars of grains

Stacey and Dale Tielens used their background experience to become successful entrepreneurs in Wausaukee, Wisconsin. Their health food store and lifestyle center combine Dale’s business owner experience and Stacey’s nursing background in a winning combination.

Exhale Fitness & Nutrition: Kind, inclusive, encouraging

"Exhale Fitness & Nutrition" light blue text on dark blue background

Nancy Anderson opened a studio gym with a welcoming atmosphere and one-on-one attention in Dodgeville, and the community couldn’t be more pleased!

Banzo: Cultivating employees’ professional development through SBDC leadership courses

"Banzo" packaged hummus next to cucumbers, falafel, and other foods

Main Street Bounceback Technical Assistance program and SBDC Consulting benefit this small businesses in Wisconsin.

Nothing’s Perfect: Community Assistance and Giveback

metal on wood sign with text "this is your happy place"

Learn about the Main Street Bounceback Technical Assistance program and its benefits available to all small businesses in Wisconsin.