Continual skill development is integral for successful entrepreneurs on along their journey. Explore all of the the Institute’s events around the state for prospective and current business owners across any industry in any part of Wisconsin.
To access Start In Wisconsin’s calendar of events for entrepreneurs, click here.
Entrepreneurial Training Program - IN-PERSON - SPRING 2025 Manitowoc
SBDCMarch 5, 2025 | 5:30PM | Progress Lakeshore, Manitowoc
Topic: Start-up Assistance
This ETP offering will be held in-person at Progress Lakeshore, Manitowoc.
Successful business owners have a plan - let us help you build yours!
Whether your business is growing or brand-new, writing a business plan is critical to building a profitable venture, espe...
Launch Into Leadership
SBDCMarch 6, 2025 | 8:30AM | Wisconsin SBDC at UW - Madison, Grainger Hall, Madison
Topic: Managing Employees
Taking on new supervisory responsibilities is a great opportunity and challenge. Many in supervisory roles have learned either by trial and error or by following what was done by their predecessor. In most cases, this is not a very effective strategy. This course will start you in the right direc...
Entrepreneurial Training Program - VIRTUAL (ZOOM)- Green Bay Spring 2025
SBDCMarch 6, 2025 | 6:00PM | Online
Facilitated by: Wisconsin SBDC at UW - Green Bay
Topic: Start-up Assistance
**Class Dates: Thursdays, March 6 - May 1, 2025| 6:00-9:00 p.m.
Online via Zoom
This Virtual Entrepreneurial Training Program (ETP) is offered in collaboration of the Wisconsin Small Business Development Centers: UW-Stevens Point and UW-Green Bay. The course meets virtually fo...
NSF Project Pitch Workshop
CTCMarch 11, 2025 | 8:30AM | UWM Innovation Center
Topic: Start-up Assistance
Join us for an interactive half-day workshop in which CTC technology and SBIR consultants will teach you strategies for writing key areas of your NSF Project Pitch, which is required for all NSF submissions. We want to help you prepare the most competitive proposal you can!
This is an invi...
NIH Presubmission Panel Review
CTCMarch 11, 2025 | 12:00PM | Online
Facilitated by: Center For Technology Commercialization
Topic: Start-up Assistance
Do you plan to submit to NIH in April? Please register with CTC to participate in our free Presubmission Panel Review. CTC, in collaboration with a panel of expert reviewers, will simulate the NIH review process to help you improve your SBIR/STTR proposal ahead of the April deadline. This registr...
Building Wealth Inside vs Outside of Your Business
SBDCMarch 13, 2025 | 4:00PM | Online
Facilitated by: Wisconsin SBDC at UW - Stevens Point
Topic: Financing
Unlock the keys to securing your financial future with our Strategic Wealth Management for Business Owners series. Each session is designed to empower you with the knowledge and tools to make informed decisions that will benefit your long-term financial goals.
Your business will be your pr...
SBIR 101 Webinar
CTCMarch 18, 2025 | 12:00PM | Online
Facilitated by: Center For Technology Commercialization
$4.5 Billion dollars in product development is available, maybe to you! Learn more about how you might tap the largest seed fund in this brief overview (and how we can help for free).
The Small Business Innovation Research (SBIR) and Small Business Technology Transfe...
Entrepreneurial Training Program (ETP) - Spring 2025
SBDCMarch 18, 2025 | 5:00PM | Wisconsin SBDC at UW - La Crosse, Wittich Hall, Room 2127, La Crosse, WI
Topic: Start-up Assistance
The Entrepreneurial Training Program (ETP) provides the tools you need for business idea testing and business model improvement. Through instruction, guest speakers and coaching, the course serves those who are considering starting a business, owners of existing businesses seeking to get a handle...
Communication & Delegation Skills
SBDCApril 2, 2025 | 8:30AM | Wisconsin SBDC at UW - Madison, Grainger Hall, Madison
Topic: Managing Employees
Whether you are communicating with your employees, customers, or suppliers your ability to express yourself well and understand others is a major factor of your success. For this course, you will have the opportunity to take the DiSC Personal Profile and use the results to better understand your ...
Tax Incentives Wealth Building Strategies
SBDCApril 3, 2025 | 4:00PM | Online
Facilitated by: Wisconsin SBDC at UW - Stevens Point
Topic: Tax Planning
Business owners arguably have some of the best opportunities to legal limit their tax exposure. Taxes also can be one of the largest drags on business profitability. This presentation we'll focus on the following to limit the tax bill:
- Investing in your business & tax deductions...
Maximizing Your Leadership Potential
SBDCApril 9, 2025 | 8:30AM | Wisconsin SBDC at UW - Madison, Grainger Hall, Madison
Topic: Managing Employees
Maximizing Your Leadership Potential is a program designed to help you with practical to achieve lasting, sustainable results through people. This course will enable you to sharpen your skills in four fundamental areas of leadership: self-awareness, learning agility, communication, and influence....
Fearless Performance Management
SBDCApril 10, 2025 | 8:30AM | Online
Facilitated by: Wisconsin SBDC at UW - Madison
Topic: Managing Employees
The performance management - or employee feedback - process can fill many managers and employees alike with a sense of dread. However, with the right skills and mindset, this process can become collaborative, two-way communication that reduces anxiety and sets everyone up for success.
This...
Hire Badgers: Student Staffing Opportunities for Small Business
SBDCApril 10, 2025 | 11:00AM | Online
Facilitated by: Wisconsin SBDC at UW - Madison
Topic: Managing Employees
Did you know that the UW-Madison Work-Study Program, previously reserved for on-campus and non-profit organizations, has been expanded to small businesses - and, as of September 2023, even covers 50% of the wages earned? Or that many UW-Madison students pursue internship opportunities as a way to...
Retail Success Series: Merchandising Techniques that Drive Purchasing Behavior
SBDCApril 15, 2025 | 10:30AM | Online
Facilitated by: Wisconsin SBDC at UW - Madison
Topic: Managing a Business
This series covers essential topics for retail success, including considerations for opening a brick-and-mortar store, effective merchandising techniques to drive purchases, and creating impactful in-store signage. Each 30-minute session, followed by a 15-minute Q&A, will be held online with ...
Small Business Social Tools & Techniques
SBDCApril 15, 2025 | 2:00PM | Online
Facilitated by: Wisconsin SBDC at UW - Madison
Topic: Marketing and Sales
In this presentation, you will learn how to engage your audiences and build your brand on popular social media platforms, and you will get tips for creating short-form videos.
Meanwhile, social media advertising can be a relatively inexpensive way to reach highly specific target audiences....
Positive Power Plays: Skills for Conflict & Negotiation
SBDCApril 16, 2025 | 8:30AM | Wisconsin SBDC at UW - Madison, Grainger Hall, Madison
Topic: Managing Employees
All leaders experience conflict in one form or another. In this class, you will learn how to turn conflict into collaborations and reach win-win resolutions. You will see conflict to clarify roles, relationships, and heighten creativity. Learning how to reach beyond the impasse and find solutions...
Building Your Site + Connecting with Content
SBDCApril 22, 2025 | 10:00AM | Online
Facilitated by: Wisconsin SBDC at UW - Madison
Topic: Marketing and Sales
WordPress provides software to self-host blogs and websites. This presentation will explain how to obtain a domain name, set up web hosting, set up email accounts, install WordPress and build a website. In addition, you will learn how to install plugins such as contact forms, e-commerce platforms...
SBIR 101 Webinar
CTCApril 22, 2025 | 12:00PM | Online
Facilitated by: Center For Technology Commercialization
$4.5 Billion dollars in product development is available, maybe to you! Learn more about how you might tap the largest seed fund in this brief overview (and how we can help for free).
The Small Business Innovation Research (SBIR) and Small Business Technology Transfe...
Wisconsin Tax Seminar for New Businesses
SBDCApril 22, 2025 | 1:30PM | Online
Facilitated by: Wisconsin SBDC at UW - Madison
Topic: Tax Planning
In this New Business Seminar, hosted by The Wisconsin Department of Revenue (DOR) you will gain a basic understanding of Wisconsin's tax laws.
Topics may include:
- Business tax registration
- Withholding tax information
- Sales and use tax information
- Oth...
Protecting Your Business Partnership: Buy-Sell Agreements
SBDCApril 23, 2025 | 11:00AM | Online
Facilitated by: Wisconsin SBDC at UW - Madison
Topic: Managing a Business
If you are in business with other people, the reality is that at some point, you will not be. As with any personal or professional partnership, communication is key. By working together to create a buy-sell agreement - before someone leaves the business - you can create a strong foundation for yo...
Retail Success Series: Creating Signs Customers Will Actually Read
SBDCApril 24, 2025 | 10:30AM | Online
Facilitated by: Wisconsin SBDC at UW - Madison
Topic: Managing a Business
This series covers essential topics for retail success, including considerations for opening a brick-and-mortar store, effective merchandising techniques to drive purchases, and creating impactful in-store signage. Each 30-minute session, followed by a 15-minute Q&A, will be held online with ...
Digital Marketing & Social Media Conference
SBDCMay 8, 2025 | 8:30AM | Wisconsin SBDC at UW - Madison, Grainger Hall, Madison
Topic: Marketing and Sales
In this all-day conference, you will learn how to engage your customers and prospects online through your website and social media and track your activities so that you know what is working and what needs to be adjusted. Join us to build your marketing toolkit and take a time-out to learn more!...
Launch Into Leadership
SBDCMay 15, 2025 | 8:30AM | Wisconsin SBDC at UW - Madison, Grainger Hall, Madison
Topic: Managing Employees
Taking on new supervisory responsibilities is a great opportunity and challenge. Many in supervisory roles have learned either by trial and error or by following what was done by their predecessor. In most cases, this is not a very effective strategy. This course will start you in the right direc...
SBIR 101 Webinar
CTCMay 20, 2025 | 12:00PM | Online
Facilitated by: Center For Technology Commercialization
$4.5 Billion dollars in product development is available, maybe to you! Learn more about how you might tap the largest seed fund in this brief overview (and how we can help for free).
The Small Business Innovation Research (SBIR) and Small Business Technology Transfe...
SBIR 101 Webinar
CTCMay 20, 2025 | 12:00PM | Online
Facilitated by: Center For Technology Commercialization
$4.5 Billion dollars in product development is available, maybe to you! Learn more about how you might tap the largest seed fund in this brief overview (and how we can help for free).
The Small Business Innovation Research (SBIR) and Small Business Technology Transfe...
NSF Presubmission Panel Review
CTCJune 10, 2025 | 12:00PM | Online
Facilitated by: Center For Technology Commercialization
Topic: Start-up Assistance
Do you plan to submit to NSF in July? Please register with CTC to participate in our free Presubmission Panel Review. CTC, in collaboration with a panel of expert reviewers, will simulate the NSF review process to help you improve your SBIR/STTR proposal ahead of the September deadline. This regi...
Biz Smart Sprint
SBDCJune 26, 2025 | 4:00PM | Online
Facilitated by: Wisconsin SBDC at UW - Madison
Topic: Start-up Assistance
Biz Smart Sprint is your introduction into the world of entrepreneurship. In this live, virtual 6-week course, you will learn the building blocks you need to become a successful entrepreneur. Each week, you'll discover the key components you need to start a business, including the Business Model ...
Introduction to Financial Management
SBDCJune 30, 2025 | 4:00PM | Online
Facilitated by: Wisconsin SBDC at UW - Madison
Topic: Business Accounting and Budget
Whether you are starting a new business or looking to organize your current business' finances, accurate financial information is one of the most valuable tools you have to drive success. This course seeks to set participants on the right path by providing a "101" overview of financial bookkeepin...
NIH SBIR/STTR: Proposal Preparation Intensive
CTCJuly 10, 2025 | 8:00AM | UWM Innovation Center
For basic research advancing beyond the academic realm into product development, the NIH provides non-dilutive federal funding through the Small Business Innovation Research (SBIR) and Small Business Technology Transfer (STTR) programs. The NIH SBIR/STTR programs award over $1.25 billion in ...
Positive Power Plays: Skills for Conflict & Negotiation
SBDCJuly 30, 2025 | 8:30AM | Wisconsin SBDC at UW - Madison, Grainger Hall, Madison
Topic: Managing Employees
All leaders experience conflict in one form or another. In this class, you will learn how to turn conflict into collaborations and reach win-win resolutions. You will see conflict to clarify roles, relationships, and heighten creativity. Learning how to reach beyond the impasse and find solutions...
Maximizing Your Leadership Potential
SBDCAugust 6, 2025 | 8:30AM | Wisconsin SBDC at UW - Madison, Grainger Hall, Madison
Topic: Managing Employees
Maximizing Your Leadership Potential is a program designed to help you with practical to achieve lasting, sustainable results through people. This course will enable you to sharpen your skills in four fundamental areas of leadership: self-awareness, learning agility, communication, and influence....
DOD SBIR: Proposal Preparation Workshop
CTCAugust 7, 2025 | 9:00AM | CTC Workshop at Research Park-Madison, WI, MG&E Innovation Center, Room 50, Madison
This Department of Defense-focused workshop provides detailed instruction on preparing a proposal to meet the requirements of the DOD, including both technical and commercialization plans and navigating the submission process. Presented by DOD SBIR/STTR expert, Monique Branham, the program w...
NIH Presubmission Panel Review
CTCAugust 12, 2025 | 12:00PM | Online
Facilitated by: Center For Technology Commercialization
Topic: Start-up Assistance
Do you plan to submit to NIH in April? Please register with CTC to participate in our free Presubmission Panel Review. CTC, in collaboration with a panel of expert reviewers, will simulate the NIH review process to help you improve your SBIR/STTR proposal ahead of the September deadline. This reg...
Communication & Delegation Skills
SBDCAugust 13, 2025 | 8:30AM | Wisconsin SBDC at UW - Madison, Grainger Hall, Madison
Topic: Managing Employees
Whether you are communicating with your employees, customers, or suppliers your ability to express yourself well and understand others is a major factor of your success. For this course, you will have the opportunity to take the DiSC Personal Profile and use the results to better understand your ...